Blog Archives

Business Pro-Tip: Claim Your Foursquare and Yelp Venue Pages!

This blog post is to make you aware of “Check-In” sites. What are “Check-In” sites? Well, Facebook has the functionality built-in to their site, but there are plenty of others out there, as well. Foursquare, Google Places (which is also a part of Google+ now), Urbanspoon (for restaurants) and Yelp are the major ones that come to mind. Different sites cater to different crowds so it depends on what reason people have to “Check-In” to your place of business. Should people be interested in just letting their Facebook and Twitter friends know where they are and with whom, Facebook and Foursquare work best for that. Whereas, if people want to leave detailed reviews about their experience at your establishment, Google Places and Yelp tend to be the sites people lean toward. Nowadays, Yelp is almost completely comprised of jerks that want to say horrible things about your place of business, no matter what the experience was.

You may be wondering why I am bothering to post about these sites. Well, here’s some info you didn’t know…

Read More on the Alloy Productions Blog —>

Alloy Productions Event: Web1.0 Workshop – Web Presence Basics for Bands, Brands, Bloggers and Businesses

View the Workshop Details on Facebook

The owner of Alloy Productions, Matt Jacobs,  is holding a workshop for people interested in expanding the web-presence of their band, brand or business. We are calling this workshop “Web1.0″ and it will be the first of its kind to be offered in the area. “Web1.0″ will focus on the importance of maintaining a website/blog and social networks. Matt will give a short presentation and will leave plenty of time to answer your questions. This workshop is not about how to get more “Likes” on Facebook or more “Followers” on Twitter, but we will touch on the importance of engaging that audience.

The event is open to all comers, but we would like people to email us or click the “Attending” button on the workshop’s Facebook Event Page if they plan to attend so we can be prepared. The purpose of signing-up, is so we know how many people to accommodate when it comes to refreshments, chairs, etc… We do have a limit of how many attendees will be permitted in the room, so we may need to setup a second date for the “Web1.0″ workshop. We want to make sure that the people that are interested in this workshop get a chance to attend.

Sign-up is simple enough, just send an e-mail to matt@alloyproductions.org with “Web1.0″ in the subject line. Make sure that you include you’re first and last name, the name of your business or organization, a link to your current website/blog and what type of organization it is (i.e. band, business, non-profit organization or self). You can also click the “Attending” button on the Facebook Event page and ask questions or leave comments there or to sign-up!

We are hoping that this will be the first of a series of these workshops. We will continue to host these “Web1.0″ workshops as long as people are interested in attending. We also plan to hold “Web2.0″ workshops in the near future that will focus on advancing your web-presence even further for those interested in audio/video podcasting.

If you have any questions about whether or not this workshop is for you, feel free to ask them here as a comment, asking them on any of our social network pages or by e-mailing them to matt@alloyproductions.org.

“Web1.0″ Workshop Details:

Place: Albany Public Library 2450 14th Ave. SE Albany, OR 97322

Date/Time: June 28th, 2012 from 5:00 pm – 6:oo pm

Cost: Free

Connect with Alloy Productions on:  Facebook | Google+ | Linked-In | Twitter

Posted on Biz Blog – Hootsuite, Seesmic, Sprout Social or Tweetdeck: Who Has the Best Social Networking Client?

I posted an article a couple of weeks ago (CLICK HERE TO READ) talking about the importance of engaging your online community and the importance of using social networks to keep your community informed about things that they will find relevant, but will also help you drive business. This can be difficult to do if you have Facebook, Foursquare, Linked In and Twitter pages, like Alloy Productions does. I know it can get confusing and be a pain in the butt to run around and post a status update to all of those pages! I’ve had to do that. However, technology can help with that! There are 4 major players in the game that are offering software dashboards, online dashboards and mobile apps that allow you to manage them all in one place. In this article, I plan to breakdown how these clients work and state, in my opinion, which of them I choose to use and why.

Read More on the Alloy Productions Blog —>

Doin’ Big Thangs…

I know… I’m sorry for that post title. #CouldIBeMoreWhite? Things have been going well with me. People that have known me for a while and have followed most of everything that I do know that I have paid my dues. I am stoked to say that after years of working in my field(s) for no pay, things are starting to come to fruition.

Read the rest of this entry

Providing Content to Interact with Your Online Community

This is a post that I put up on my business, Alloy Productions, blog. This is just the intro to the article, so hit the “Read More” link at the bottom and you will be linked over to the Alloy Productions page to read the full article.

Interaction with your online audience is very important. Whether your online presence is strictly catered to business and your online audience is your customer/client base, or you’re a blogger trying to maintain a readership. There are a couple of important things to keep in mind about interacting with your online audience. The most important being to provide them with content. If you don’t engage your online audience, then they will go away.

Read More —>

My New Blog

My last blog is housed on Tumblr, and I just realized the problem with having a Tumblr blog. Once you decide that your over Tumblr and need a REAL blog, you can’t export your Tumblr Blog. The functionality isn’t built in to Tumblr. That being the case, I don’t want to re-post two years worth of blog posts that are on Tumblr. So, what I have decided to do, is leave all those old posts there and just re-post the last 5  posts from my Tumblr to here. You can still hit me up on Tumblr and read all those old posts , if you like (some of those pieces are very good and I am very proud of them) I just want a blog that looks a little more professional and has better SEO referencing. #NerdAlert

You may remember that I tried making this transition via self hosting before, but the cost became too great, and I had to shut that blog down. This is going to be free, so it will be more affordable. I will still be posting on Tumblr, but not to the extent that I had been before. Another reason that I consider a good reason, is that I recently got an iPad, and will using it as my primary blogging interface. Tumblr doesn’t have an iPad app, but WordPress does. Considering that I have been toying with the idea of switching blog platforms anyway, the discovery of a lack of Tumblr app for iPad put it over the top, for me.

Over the next week, I will be back posting the last 5 posts from my Tumblr page and a brand new post at the end of the week. I hope you enjoy the transition (or at least tolerate it) as I know that I will like WordPress over Tumblr. My RSS feed address will not change, so if you are subscribed to my blog via RSS, the transition will be virtually seamless for you. This new blog will take over the alloymatt.com URL in the near future as well, so you also won’t have to change your this blog in your “Favorites” either, should that be how you check out my blog. Of course my Twitter will stay the same, so you can always “Follow” me there, as well.

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